The Tour


Lakefront Tour Beer Coins
Tour Overview

Tour Price Includes:

A Souvenir Pint Glass

Four 6 oz pours of beer

A Queen is Chosen

Meet the Ladies We're gonna do it!

Photo Tour

Nitty Gritty

Must be 21 or under supervision

All patrons on the premise must be 21 with a valid ID or under the supervision of a parent or their legal guardian.

For non-beer drinkers, Lakefront's Golden Maple Root Beer is available.

Keep in mind that our brewery tours are geared towards adults. Kids and families are welcome on the tour but at their own descretion.

12 and under do not require a ticket but must be accompanied by a parent or legal guardian at all times.

Ticket Availability

Each brewery tour can have up to 60 people. We presell 45 tickets online and will take 15 people that walk-up for the tour. Walk-up tickets are only available on a first-come first-served basis. If more than 15 people walk-up for the tour, we will sell tickets to them for the next available tour. Walk-up tickets will not be sold in advance for any tours later in the day and everyone in your party must be present to recieve a ticket.

Saturdays: All 60 tour tickets will be sold online for every tour.

Please Note: Any online tickets that did not sell on any given day will be closed out and sold as walk-up tickets on a first-come, first-served basis. Call for ticket availability.

Weekday Tours (Mon - Thurs)

Please note that we are in production during the week and cannot go through the entire brewery on these days. 

Weekend Tours (Fri - Sun)

These tours go through the entire brewery as we are usually not in production. Friday evening & Saturday tours are always busy, and generally always sell out. Saturday tours are only sold online.  Please use our online ticketing service through this website to purchase any tickets for Saturday. Friday night tours offer 15 walk-up tickets for each tour. Any online tour tickets that didn't sell on any given day become available as walk-up tickets the day of. Please arrive early to have a chance at these tickets.

Online Ticketing

If you'd like to ensure your spot on a specific tour, 45 online advance tickets are available for each tour. These tickets can be purchased through this website.  If online tickets are sold out, 15 walk-up tickets are available on a first-come, first-served basis with the exception of Saturday tours. These tours are completely sold online.
Please Note: Any online tickets that did not sell on any given day will be sold as walk-up tickets on a first-come, first-served basis the day of.

Mini Tours on Saturdays

Saturdays are a unique day at the brewery as we put all of our tour tickets online and we usually sell out. Due to the tours selling out, we now offer mini tours. These occur 5 minutes after the hour, every hour. This tour still includes the free samples, souvenir pint glass, and beer coupon but is much shorter, doesn't include as many bad jokes, and gives you more time to enjoy our award-winning brews. Although the tour does not go down into the brewery, much of what the tour guide will be talking about can be seen through large windows. These tours are not available for pre-purchase.

Technical Tours

Lakefront Brewery is now offering Technical Tours on Sunday mornings at 10:00AM.  This tour is geared toward any homebrewer or beer drinking aficionado but welcomes any beer knowledge enthusiast. The tour will be led by one of our experts and will last approximately 90 minutes. It will conclude with a food pairing that will feature specific Lakefront beers which compliment our Chef's selection of fine Wisconsin cheese, seacuterie (fish boards), and chocolate. These pairings focus on locally sourced ingredients and highlight our regions deep heritage. All participants must be at least 21 years of age and the ticket price is $30.00 per person.  These tours are expected to sell out early.  All ticketing will be done through our website, and not available for purchase the day of.
Please Note: Closed toed shoes are required, no exceptions.

Private Tours

For private tour availability, please contact Chris Ranson at:

Phone: 414-292-0803

Tour Calendar


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Beer On Us

Ready for a free beer?

After the tours, we offer our tourists a "Beer On Us". You can take our dated coupons to any of the fine establishments listed on the coupon for a free Lakefront Brewery beer. All tours before 4PM receive our Day Coupon redeemable before 6PM. Tours from 4PM on will receive our night coupon redeemable before 9PM.

day coupon night coupon